Initially, these outlets will open in Jharkhand, Maharashtra, and Telangana, with plans for a nationwide rollout.
The EESL aims to create a widespread network of exclusive retail outlets across India, leveraging local franchisees to enhance accessibility and visibility of its energy-efficient products.
EESL, at present, distributes products through retail tie-ups with power distribution utilities to consumers. Buyers can also purchase the products online from its web portal EESLMART.in.
The invitation for pan India franchise tie-ups will be available on the EESL website from August.
The franchise shop can be opened by any individual or unit whether a Proprietorship, Partnership firm/Private Limited company, Limited company, NGO, Self Help Group and any other legal entity
EESL energy efficient products comes with incentives and subsidies and while specific incentives and subsidies may vary by region, EESL's energy-efficient products often come with attractive features such as reduced electricity bills, longer lifespan, and environmental benefits.
EESL's Unnat Jyoti by Affordable LEDs for All (UJALA) scheme offers LED bulbs at subsidized rates. These energy-efficient bulbs consume less electricity, resulting in cost savings for consumers.
An another government initiative called Pradhan Mantri Kisan Urja Suraksha evam Utthaan Mahabhiyan (PM-KUSUM) promotes solar-powered agricultural pumps. By adopting solar energy, farmers can reduce their electricity expenses and contribute to sustainable practices.
Additionally, some states provide additional subsidies or rebates on energy-efficient products & appliances.
Energy Efficiency Services Limited (EESL) is promoted by Ministry of Power, Government of India as a Joint Venture company of four Central Public Sector Undertakings – NTPC Limited, PFC Limited, REC Limited and POWERGRID Corporation of India Limited.
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