Salesforce's New Revenue Lifecycle Management Allows Businesses to Scale, Automate the Entire Quote-To-Cash Sales Process

Salesforce has recently announced new capabilities for Revenue Lifecycle Management that can significantly enhance the quote-to-cash sales process.

Revenue Lifecycle Management is for direct sales users who require quoting. In addition, it is for users who manage and administer the Revenue Lifecycle Management environment, including building products and defining pricing.

A flexible metadata model allows businesses to deploy the precise product capabilities they need, empowering them to automate processes anywhere they transact, including third-party integrations. Capabilities include Product Catalog Management, Price Management, Transaction Management & CPQ, Contract Lifecycle Management, and Dynamic Revenue Orchestration.

Enhancing Salesforce’s quote-to-cash portfolio, which includes Salesforce CPQ and Salesforce Billing, this full-lifecycle solution offers numerous capabilities, including:
  • Unified Platform: Businesses can now scale and automate the entire quote-to-cash process, from quoting and contracting to fulfilling orders, all on a unified platform. This platform integrates sales, finance, and legal teams.
  • AI Integration: Salesforce's Einstein AI capabilities play a crucial role in automating processes and guiding quoting decisions throughout the revenue lifecycle. For instance, Contracts AI uses generative AI to recommend the right contract clauses, speeding up contract cycles and improving accuracy.
  • Omni-Channel Selling: Through a unified product catalog, businesses can sell via direct sellers, partner channels, or self-service channels (such as storefronts and in-app user flows). Modular features empower seamless buying experiences across any channel and Salesforce application.
  • Monetization Flexibility: As products-as-a-service become more common, subscription management functionality automates processes from amendment to renewal, ensuring a smooth experience for both customers and sales teams.
In summary, Salesforce's Revenue Lifecycle Management aims to transform seller experiences and monetization strategies, making them deployable across direct, indirect, and self-service channels.
Advertisements

Post a Comment

Comment

أحدث أقدم