Leo Capital has led the round with infusion of $0.75 Million in the Start-up
QuickReply.ai aims to transform the marketing landscape for businesses by facilitating personalised and interactive WhatsApp-based marketing engagement
(L-R) Hridayesh Gupta (CoFounder & CTO) and Himanshu Gupta (CoFounder & CEO) |
Founded in 2021 by Himanshu Gupta and Hridayesh Gupta, QuickReply.ai offers an end-to-end WhatsApp engagement tool for D2C Brands and Online Stores. It aims to revolutionise the marketing landscape by facilitating genuine and interactive communication between businesses and their customers. Driven by technology, the company promotes a personalised and collaborative approach that could foster long-lasting customer relationships and retention.
Speaking on the round, QuickReply.ai’s Co-founder & CEO, Himanshu Gupta said, “Gaining early traction across India, our product has been integrated as a core customer engagement and retention tool, by over 250+ businesses. Following extensive growth over the last 18 months, this seed funding will be significant for us to further strengthen our proposition and drive innovation at a more rapid pace.”
Hridayesh Gupta, Co-founder & CTO, QuickReply.ai also commented as he said, “As a company operating in the communication-tech space, we recognize that WhatsApp is poised to disrupt traditional methods of business communication such as SMS, email, and push notifications. By leveraging the unique capabilities of WhatsApp, we believe that we can empower businesses to build stronger and more personalised relationships with their customers. We are delighted to be at the forefront of this evolution in the messaging industry, and excited about the opportunities it presents.”
QuickReply.ai’s holistic WhatsApp Marketing proposition enables businesses and e-commerce brands to design campaigns for a vast range of use cases. Some of them include Recovery of Abandoned Carts; Conversion of COD Order to Prepaid Orders; Customer Engagement with Timely Alerts; Retargeting to Win Back Lost Customers; and Customer Support, among others.
Commenting on leading QuickReply.ai’s seed funding, Leo Capital’s Partner Dinesh Singh, “Following our core thesis, we are bullish about tech-oriented solutions for businesses across stages and geographies. WhatsApp has already established itself as a major customer engagement and retention tool, entirely superseding emails and other traditional mediums in some sectors. Businesses that are capable of leveraging this tool in an interactive manner are poised to have a competitive edge. QuickReply.ai is a disruptive solution, set to help brands personalise their WhatsApp Marketing through innovative automation. We are excited to partner with Himanshu and Hridayesh in their journey to foster this industry transformation.”
QuickReply.ai plans to deploy the raised capital largely towards talent acquisition, product development, bolstering its tech infrastructure, and research & development. The Start-up is also looking to allocate funds towards marketing and global expansion. After successfully establishing a strong presence in India, it aims to expand its operations to the Middle East, Southeast Asia, Latin America, and Europe, over the next two years.
About QuickReply.ai
QuickReply.ai is a platform for WhatsApp Marketing and Automation that helps businesses turn first-time visitors into loyal customers. By analysing customer behaviour from multiple data sources, it personalises customer interactions, creating long-lasting relationships and driving repeat purchases for higher customer lifetime value.
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