After successfully altering the paradigm of the cab industry in Chennai, the mobile app-based taxi hailing service UTOO (pronounced as You Too) has rolled out its services in Hyderabad on 26th October 2016. Commuters in the city can now enjoy UTOO’s superior services and sustainable business practices. UTOO’s brand promise – We Care For UTOO (You Too) involves the refreshing approach of providing services at prevailing market prices without ever demanding ‘surge rates’. The current fleet comprises of Datsun Go+ in the Compact segment & Nissan Sunny in the Sedan segment and users can look forward to a professional, courteous service from the drivers. The platform is committed to leveraging best-in-class technologies to offer engaging features powered by a robust partnership with leading technological partners. Further, UTOO will also be rolling out a loyalty program to reward our frequent commuters.

The company is poised to redefine the urban commute marketplace by building ethical relationships with driver partners, through wealth sharing and a string of other welfare measures. Drivers in Hyderabad can sign up for UTOO’s program which empowers sub-prime drivers to become Home owners by facilitating 100% funded home loans to make their dream of house ownership a reality. In addition to this, the drivers can also avail of the car ownership scheme and numerous other welfare benefits provided by UTOO. By nurturing mutual trust, UTOO aims to counter the strong under-current of dissonance amongst driver partners that has been created due to the power imbalance between traditional aggregators and drivers.

Chinnakannan Sivasankaran, Chief Mentor and Strategist, UTOO, expressed his enthusiasm about the launch, commenting, “UTOO’s premium services will perfectly complement the vibrant city of Hyderabad. Though the taxi hailing business in India is growing at over 20 to 25% annually, the organised sector is dominated by only a few local and international players, which leaves room for new and ground-breaking platforms to improve the arena. UTOO is bound to be a game-changer in Hyderabad by providing users with better rides and driver partners with fair & equitable returns.”

After beginning operations with a fleet strength of around 1000 cars in Chennai, UTOO aims to scale up vertically to rapidly improve network density. The platform is slowly expanding to other regions and will be rolling-out its services in 9 cities with atleast 100,000 cars in the first phase. The second phase will cover 104 cities and comprise an additional 180,000 cars. With Hyderabad being an initial venue for its aggressive roll-out strategy, UTOO is all set to transform the daily commute experience in the City of Nizams.
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